STOW London (https://stowlondon.co.uk/) — sincere luxury. PEGAI (https://www.pegai.com/) — the House of Leather. Everything I’ve learned from dissecting luxury bags lives inside these two brands I now help build. I compared a $4,450 Louis Vuitton bag with a $395 Coach bag and discovered that the quality gap isn’t nearly as big as the price gap. In this video, I break down the design, leather, hardware, craftsmanship — and the real reason one costs 10–15x more. Coach builds products. Louis Vuitton manufactures desire. The question is: what are you really paying for? Watch the LV Journey video here: https://youtu.be/oCXMOBj60Dk --- CHAPTERS/TIMESTAMPS 0:00 – The $4,450 vs $395 Question Why two bags built almost the same can live at opposite ends of the price spectrum. 00:42 – The Experiment That Changed Everything Buying luxury bags anonymously and dissecting them with no brand influence. 01:18 – When Craftsmanship Didn’t Match the Price The moment I realized quality and cost were no longer holding hands. 01:52 – Louis Vuitton vs Coach on the Table Side-by-side stitching, leather, structure — where the differences actually are. 02:36 – The Truth About Monogram Canvas Heritage material or just beautiful plastic? What you’re really carrying. 03:18 – Leather vs Label Why a cheaper bag sometimes delivers more honest materials than a luxury icon. 03:58 – The Engineered Desire Machine How branding, celebrity, and storytelling turn ordinary items into status symbols. 04:42 – Scarcity as a Strategy Lines outside empty stores and the psychology that keeps them long. 05:20 – What You’re Really Paying For Not the leather, not the hardware — the feeling. 06:02 – The Coach Surprise How value-focused craftsmanship quietly competes with “true luxury” brands. 06:44 – Status vs Substance Choosing between recognition on the street and satisfaction in your hands. 07:28 – When Logos Disappear Blind comparisons that reveal how much our eyes are trained by branding. 08:10 – Redefining Luxury for Yourself Separating emotion from engineering before you tap the card. 08:52 – Who Actually Wins? The honest answer: it depends on what you’re trying to say with your purchase. 09:28 – My Personal Rule Going Forward Buy stories consciously, not accidentally — and respect the craft first. 10:02 – What These Dissections Taught Me Price doesn’t equal quality — it equals perception multiplied by demand. 10:44 – Your Turn Which brand, material, or myth should we cut open next? 11:10 – Thank You for Being Here Outro, community invitation, and the next investigation begins. --- PRODUCTS FEATURED: Coach Pillow Tabby: https://www.coach.com/products/pillow-tabby-shoulder-bag-20/CR703.html?frp=CR703+LHWPU&fromSearch=pillow Coach Theo Bag: https://www.coach.com/products/theo-tote-bag/CA114.html Louis Vuitton Neverfull Tote: https://us.louisvuitton.com/eng-us/products/neverfull-empr-mm-nvprod2790031v/M46676 Louis Vuitton Pico GO-14: https://us.louisvuitton.com/eng-us/products/go-14-pm-malletage-nvprod5730014v/M12332 --- SHOP LINK FOR MY BRAND PEGAI (Buy our good-quality finished leather goods): https://www.pegai.com/. - You may also buy them on Etsy: https://www.etsy.com/shop/PEGAI. ATELIER PEGAI: https://atelierpegai.com/ STOW LONDON: https://stowlondon.co.uk/ --- SOCIAL MEDIA LINKS Follow me on my social media pages where I post content regularly. TikTok: https://www.tiktok.com/@tanner.leatherstein Instagram: https://www.instagram.com/tanner.leatherstein/ Facebook: https://www.facebook.com/tanner.leatherstein1 --- BRAND REVIEWS PLAYLISTS Bag Reviews: https://www.youtube.com/playlist?list=PLP7Et-RLMPW9XhH4rrAYrNorYgqKl9WwN Wallet Reviews: https://www.youtube.com/playlist?list=PLP7Et-RLMPW8XE8IVaUjnBca6QFg1W2ZA Shoes Reviews:https://www.youtube.com/playlist?list=PLP7Et-RLMPW-y-P0e79Zy46jSVUhRbBVJ Belt Reviews: https://www.youtube.com/playlist?list=PLP7Et-RLMPW85WBwd-6FcIsecaecyzI4n Brand Submission: https://www.youtube.com/playlist?list=PLP7Et-RLMPW8tocI_YB0y4CpjjoeBE7Xx --- OTHER HELPFUL YOUTUBE PLAYLISTS Documentaries: https://www.youtube.com/playlist?list=PLP7Et-RLMPW-pVxmIhAkNVI70d4DduC-P Commentaries: https://www.youtube.com/playlist?list=PLP7Et-RLMPW83s7cZsOjmmm73yK5rbhV_ --- HOW TO CONTACT: You may contact me on any of my social media accounts above or send me an email at tanner@pegai.com. --- #LVvsCoach #TannerLeatherstein #LuxuryReview

From discovering a hidden gem in Spain to launching our most requested bag, this year has been a journey in conscious craftsmanship. Thank YOU for being part of it! --- PRODUCTS FEATURED: Maxi Curve Bag: https://stowlondon.co.uk/products/mocha-leather-maxi-curve-bag --- SHOP LINK FOR MY BRAND PEGAI (Buy our good-quality finished leather goods): https://www.pegai.com/. - You may also buy them on Etsy: https://www.etsy.com/shop/PEGAI. ATELIER PEGAI: https://atelierpegai.com/ STOW LONDON: https://stowlondon.co.uk/ --- SOCIAL MEDIA LINKS Follow me on my social media pages where I post content regularly. TikTok: https://www.tiktok.com/@tanner.leatherstein Instagram: https://www.instagram.com/tanner.leatherstein/ Facebook: https://www.facebook.com/tanner.leatherstein1 --- BRAND REVIEWS PLAYLISTS Wallet Reviews: https://youtube.com/playlist?list=PLP7Et-RLMPW8XE8IVaUjnBca6QFg1W2ZA Bag Reviews: https://youtube.com/playlist?list=PLP7Et-RLMPW9XhH4rrAYrNorYgqKl9WwN --- OTHER HELPFUL YOUTUBE PLAYLISTS YouTube Shorts (Watch leather tips and tricks in less than a minute): https://youtube.com/playlist?list=PLP7Et-RLMPW_VFYDZvwatoi-Vdhc_IaKY Leather Savvy (Learn more tips and tricks about leather to help you save money): https://youtube.com/playlist?list=PLP7Et-RLMPW-HURqFOCDWahDgIR56eedQ 20/20 of Leather Savviness (Learn more about the four phases you should consider before buying leather goods): https://youtube.com/playlist?list=PLP7Et-RLMPW-ys9p_c9CCw1btr9encOdT Most viewed leather videos (Helpful and more entertaining content that viewers really loved): https://youtube.com/playlist?list=PLP7Et-RLMPW_FeEWPZwfFTG63_9r8cWwv --- HOW TO CONTACT: You may contact me on any of my social media accounts above or send me an email at tanner@pegai.com. --- #sincereluxury #stowlondon #tannerleatherstein

I spent $15,000 destroying Louis Vuitton products, and what I found completely changed the way I see this brand. Some pieces were genius. Some were shockingly cheap. And one bag—unexpectedly—was almost perfect. From coated canvas classics to high-end leather icons, I broke down every LV product tier to reveal what’s really worth your money… and what’s pure marketing magic. If you want the truth behind Louis Vuitton—materials, craftsmanship, hidden strategies, and the one bag that finally impressed me—watch this video until the end. --- CHAPTERS/TIMESTAMPS 0:00 – The $15,000 LV Autopsy Begins Tanner sets the stage and starts the investigation. 0:26 – The Dallas Store Moment That Started It All The line outside an empty store triggers the mission. 1:17 – It’s Not Leather… It’s Coated Canvas First major shock about LV’s materials. 1:35 – Autopsy #1: The Briefcase Falls Apart Craftsmanship doesn’t match the price. 2:49 – Realization: LV Sells Desirability, Not Quality The business model becomes clear. 3:15 – Autopsy #2: The Keepall Old canvas performs better than expected. 4:04 – Big Logos = Big Profit How monograms became a money-printing machine. 5:19 – The LV Belt Changes Everything A surprising example of real craftsmanship. 6:20 – Testing Epi Leather: Beautiful but Plastic-heavy High finish hides mediocre hides; hardware exceptional. 7:46 – The Capucines MM: True Luxury at a Price Premium craftsmanship, astronomical margins. 9:04 – Reviewing the Neverfull (Taurillon Leather) Great materials, but noticeable craftsmanship issues. 10:05 – Inside the LV Flagship in Paris Experiencing the emotional power of the retail machine. 11:00 – The Best LV Bag He Has Ever Reviewed Go-14 Pico delivers near-perfect craftsmanship. 12:05 – The True Cost: $15,000 Spent He reveals the receipts and the full investment. 12:33 – Is LV Evil? Exploring profit, psychology, and consumer illusions. 13:37 – “The Status Game” Explained Why humans chase symbols and what LV really sells. 16:19 – Four Mental Weapons to Protect Yourself A framework for intentional luxury purchases. 17:33 – Think in Time, Not Dollars Convert price into hours of labor—does the trade still feel worth it? 18:05 – The Invisibility Test If no one could see the bag, would you still want it? 18:55 – The Alternative Scenario A $3,000 LV vs. an equally well-made $750 alternative. 19:52 – The Conscious Decision Process Choose luxury intentionally—not impulsively. 20:41 – What $15,000 in LV Autopsies Taught Tanner A mature, nuanced understanding of the brand. 21:20 – The Meaning Comes From You LV isn’t good or evil—your mindset gives it meaning. 21:46 – The Choice Is Yours Play the status game consciously. 21:59 – Introducing STOW Spain-made craftsmanship without brand premiums. 22:36 – “Stay Leathertained!” Signature outro. --- SHOP LINK FOR MY BRAND PEGAI (Buy our good-quality finished leather goods): https://www.pegai.com/. - You may also buy them on Etsy: https://www.etsy.com/shop/PEGAI. ATELIER PEGAI: https://atelierpegai.com/ STOW LONDON: https://stowlondon.co.uk/ --- SOCIAL MEDIA LINKS Follow me on my social media pages where I post content regularly. TikTok: https://www.tiktok.com/@tanner.leatherstein Instagram: https://www.instagram.com/tanner.leatherstein/ Facebook: https://www.facebook.com/tanner.leatherstein1 --- BRAND REVIEWS PLAYLISTS Bag Reviews: https://www.youtube.com/playlist?list=PLP7Et-RLMPW9XhH4rrAYrNorYgqKl9WwN Wallet Reviews: https://www.youtube.com/playlist?list=PLP7Et-RLMPW8XE8IVaUjnBca6QFg1W2ZA Shoes Reviews:https://www.youtube.com/playlist?list=PLP7Et-RLMPW-y-P0e79Zy46jSVUhRbBVJ Belt Reviews: https://www.youtube.com/playlist?list=PLP7Et-RLMPW85WBwd-6FcIsecaecyzI4n Brand Submission: https://www.youtube.com/playlist?list=PLP7Et-RLMPW8tocI_YB0y4CpjjoeBE7Xx --- OTHER HELPFUL YOUTUBE PLAYLISTS Documentaries: https://www.youtube.com/playlist?list=PLP7Et-RLMPW-pVxmIhAkNVI70d4DduC-P Commentaries: https://www.youtube.com/playlist?list=PLP7Et-RLMPW83s7cZsOjmmm73yK5rbhV_ --- HOW TO CONTACT: You may contact me on any of my social media accounts above or send me an email at tanner@pegai.com. --- #louisvuitton #fashion #tannerleatherstein